Our children need our help desperately, they are starving. Our children are not starving for food they are starving for nutrients in their food. Children's diet today is severly limitied in nutrients and abundant in non-nutrietious food. Unlike adults, children have less needs for tissue repair and more needs for essential nutrients like vitamins, minerals, and essential fatty acids and amino acids to feed their fast growing bodies. A deficiency of nutrients in children causes much more health damage than in adults because of children's fast growth rate.What children need primarily is not healing but growth. Most healing takes place naturally in children by continuous tissue replacement. But essential nutrients for children can't materialize from thin air, they have to be consumed in a diet daily. Growing tissue is very demanding for the presence of sufficient nutrients in food. These nutrients will compose the very tissue that children carry on their growing bodies.

Industrial and developed countries kids in general are in trouble nutritionally. Fresh vegetables, fruits, and high quality healthy fat source are usually missing from their diets. Most kids today consume a significant amount of processed food which has no nutrition value. Consumption of junk or fast food and eating out in modern cities is also compounding the processed food diet problem for children. Different life cycle phases in a child’s life also make some children choose a narrow selection of foods in their diet or not eat much at all. These diets make multi-vitamins and nutrients supplements more significant for kids than for adults. Unless a child’s diet is well balanced, by including fresh vegetables, fruits, whole grains, legumes, and healthy dairy products in the diet, a multi-vitamin and mineral supplement may be necessary. In practice, most kids don't eat so healthy and will need to supplement their diet with a high quality source of vitamins, minerals, essential fatty acids, and amino acids. FKC has built dietary supplements containing the essential nutrients that every child needs. "Kids-Vita", "Kids Vitamin", and "Wonder Meal" are FKC's health solution for nutrition-starved children.